Looking for a versatile writer that imbues excellence into your project?

This portfolio is home to a selection of case studies with a few of my clients, including their goals, the project scope, the deliverables, and their review of my services. You’ll also find a comprehensive list of my favorite projects within a range of industries to provide a better sense of my breadth of experience.

If you have a question about my work with a specific industry or service and don’t see it represented here, don’t hesitate to reach out at hannah@hannahmckelson.com.

Content Writing + Copywriting


Performed an audit and provided comprehensive editing services for Red Pencil’s website copy.

Wrote press releases for some of a PR agency’s top upcoming projects.


Conducted research and crafted pitch letters to support publicity efforts.

Provided ongoing social media support for Connected Dots Media and its clients. 


Crafted web copy for a brand strategy and marketing agency’s rebranding. Wrote a number of case studies on their work.

Provided extensive white-labeled copywriting support for a brand strategy agency’s clients.

Brand Strategy

Developed and executed web copy for a nationally acclaimed DJ and MC. 

Developed and executed web copy for a leading Maui entertainment company.


Collaborated with Thoughtful Human’s team to develop and write a guided journal. 

Crafted a thoughtful “About” section for an Architectural Digest-featured startup.


Delivered copywriting and content writing services for a Silicon Valley tech company, including web copy, marketing collateral, social media copy, user guides, and more. 

Executed copywriting and content writing services to support a financial technology company’s blog and social media content. 


Pitched and wrote a number of travel articles for Sunset Magazine that were top performers for three months and counting.

Conducted multiple interviews and wrote articles for a PNW print publication. 

Feature Writing

Wrote multiple articles on camping and the outdoors for a leading travel app.

Regular contributor to online California travel blog. 

Feature Writing

Want to learn more about the type of clients and industries I’ve served? Keep scrolling.

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Hi, I'm Hannah

Content writer, copywriter, and enthusiastic ally of passionate professionals and creative entrepreneurs.

Through strategy-driven storytelling, compelling creativity, and a commitment to representing brands with excellence, I help businesses build meaningful connections with their ideal clientele.

think we may be a good fit?

Let’s talk about how 

I can support you

I know how important it is to partner with people who bring exceptional quality to everything they do.

That’s why I prioritize providing my clients with high-caliber systems, strategies tailored to their unique needs, and cornerstone-worthy copy to see their business through all seasons. 

Let’s talk about how I can support


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